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Dana Tanamachi is an influential typographer from Brooklyn because of her most recognizable medium of chalk for her lettering and her deeply connected roots with family history that led her to create creative works that garnered the attention of larger companies like Target, Google, TIME magazine, Nike, Instagram, and USPS. One side of her grandparents were from Houston, Texas, and worked as farmers for towns where they would harvest crops in the Southern Texas desert. The other side of her family had grandparents living in a camp in Arizona during WWII which ended with them losing their home and being offered shelter in Texas. This story of her family influenced the works she did named I Liked What I Saw for the Cody Center which brought unique meaning to her typography and illustrations that had previously stuck to what her clients wanted from her work.
(Dana Tanamachi: I liked what I saw, 2019) (The power of creativity in trying times: A family legacy)

In 2011, the Art Directors Club named her a Young Gun and mentioned her in HOW magazine as a Young Creative to watch after she gained popularity for designing the logo for Louise Fili.
(Dana Tamachi, Tanamachi studio)